Initially, PA Wine & Spirits approached Neiman Group with a single project — a print ad, radio ad and sales circular to help drive sales in their stores. Due to the success of that initial assignment and the relationship I developed with the client, Neiman Group became AOR for PA Wine & Spirits. While working on the account, PA Wine & Spirts went through a complete rebranding and we worked seamlessly with the design firm in charge of that effort in order to maintain continuity across all brand touchpoints. (First two ads are post rebranding.)